IG Live automation, included
Comment, story reply, IG Live keyword, and DM keyword auto-reply — all four triggers on the Creator plan. Neither HeyDM nor WhoseDM has this live today.
Cheapest India Instagram Tools · 2026
HeyDM vs WhoseDM:
same price, different bets
Both land at ₹199/month, the two cheapest Instagram DM tools in the Indian market — but they're built on opposite ideas of what "free" means, and what your ₹199 should buy. Here's the real difference.
HeyDM
₹199/mo · 14-day trial · Unlimited everything
One plan, no caps. DM Safety Queue, phone collection, follow-up flows. No permanent free tier, no AI assistant.
WhoseDM
₹0 Free (unlimited DMs) · ₹199/mo Pro
Genuinely unlimited free plan. Pro adds follow-gate, delay messaging, Wooi AI. No Safety Queue, no multi-account yet.
Honest breakdown
Where HeyDM wins. Where WhoseDM wins.
Same price point, same market — but a Safety Queue and phone collection vs a genuinely free tier and an AI assistant are very different bets.
HeyDM fits better when…
You want spam-safe sending built in
HeyDM's DM Safety Queue is a proprietary feature that paces DM sends to avoid tripping Meta's API abuse detection. WhoseDM doesn't list an equivalent safeguard.
You want phone number collection
HeyDM collects both email and phone numbers directly through DM flows. WhoseDM's feature list doesn't mention phone capture.
You want a working flow builder now, not 'Coming Soon'
HeyDM's Follow-Up Flow Sequence is live today. WhoseDM lists its multi-step flow builder as upcoming — not yet shipped.
You'd rather test with full Pro features than a limited free tier
HeyDM's 14-day trial unlocks every Pro feature immediately, so you're testing the real product, not a stripped-down free version.
WhoseDM fits better when…
You want to run this permanently for free
WhoseDM's Free plan includes unlimited DM automation, unlimited contacts, comment-to-DM, and story reply — no time limit, no card required. HeyDM's free option is a 14-day trial that ends.
You want an AI assistant handling replies
Wooi, WhoseDM's built-in AI assistant, ships on the Pro plan. HeyDM doesn't list any AI-assisted reply feature at either tier.
You want re-engagement automation
WhoseDM's Pro plan includes a 'Rewind' re-engagement feature to bring cold contacts back into a conversation. Not something HeyDM lists.
You're testing before committing to any paid plan
Because WhoseDM's free tier already does unlimited comment-to-DM and story reply with no expiry, you can run it as your actual tool, not just a trial, until you decide Pro is worth it.
The gap both leave open
Neither supports IG Live. Neither has self-serve multi-account.
HeyDM lists Live automation as "Coming Soon"; WhoseDM doesn't mention it at all. Both push multi-account management to a future release or a sales call.
HeyDM
No permanent free plan
14 days, then pay or stop. Fine if you decide fast — a problem if your content cycle is slower than two weeks.
WhoseDM
Multi-account still 'Coming Soon'
Managing more than one Instagram account isn't self-serve yet — it's listed as an upcoming feature with no ship date.
Both tools
No IG Live automation live today
HeyDM lists it as upcoming; WhoseDM doesn't mention it. If live keyword comments are part of your strategy, neither tool covers it yet.
Where winksend fits
₹499/month. A permanent free plan. Live and Facebook, included.
winksend doesn't have HeyDM's DM Safety Queue or WhoseDM's Wooi AI branding — those are genuine strengths for each. But it covers what both tools are still building toward.
AI credits and follow-up flows on the same plan
4,000 AI credits and a working follow-up sequence builder ship together on Creator — no waiting on a 'Coming Soon' flow builder.
Facebook Messenger automation, same plan
Creator and Professional include unlimited Facebook automations alongside Instagram — a channel neither competitor covers.
Full comparison
HeyDM vs WhoseDM vs winksend — feature by feature.
Feature
HeyDM
WhoseDM
winksend
Monthly price
₹199/mo (single plan)
₹199/mo Pro (Free tier exists)
₹499/mo Creator
Free / trial
14-day trial, no card
Permanent free plan, unlimited DMs
1,000 automations/mo — permanent
Comment → DM
✓
✓
✓
Story reply → DM
✓
✓ Free plan
✓
IG Live keyword → DM
🔜 Coming Soon
Not listed
✓
DM keyword auto-reply
✓
✓
✓
Automation / DM caps
None — unlimited
None — unlimited, even on Free
None on Creator+
DM Safety Queue (spam protection)
✓ Proprietary
✗ not listed
✗ not listed
AI assistant
✗
✓ Wooi AI, Pro plan
✓ 4,000 AI credits/mo (Creator)
Follow-up / flow sequences
✓ Follow-Up Flow Sequence
🔜 Coming Soon (flow builder)
✓ included, Creator+
Follow-gate (Follow Before DM)
✓ Ask For Follow
✓ Pro plan
Not listed
Phone number collection
✓
Not listed
✓ Professional only
Multi-account
Custom/sales only, no pricing
🔜 Coming Soon
✗ 1 seat, no agency plan
Re-engagement / Rewind
✗
✓ Pro plan
✗
Facebook Messenger automation
✗
✗
✓ Creator+
INR pricing
✓
✓
✓
Meta official API
✓
✓
✓
Features based on publicly listed information as of August 2026. Verify current availability at heydm.co and whosedm.com.
FAQ
HeyDM vs WhoseDM — common questions.
What is the difference between HeyDM and WhoseDM?
Both charge ₹199/month for their paid plan. HeyDM's paid plan is reached via a 14-day full-featured trial and adds a proprietary DM Safety Queue, phone collection, and Next Post Automation. WhoseDM's free plan already includes unlimited DM automation with no time limit, and its ₹199/month Pro tier adds a follow-gate, delay messaging, and a Wooi AI assistant.
Is WhoseDM actually free, or is that a trial?
WhoseDM's Free plan is a genuine permanent tier — unlimited DM automation, unlimited contacts, comment-to-DM, and story reply, with no time limit and no credit card required. HeyDM has no permanent free plan; it offers a 14-day trial of its Pro features.
Does HeyDM or WhoseDM have an AI assistant?
WhoseDM includes 'Wooi,' an AI assistant, on its ₹199/month Pro plan. HeyDM doesn't list any AI-assisted features at either tier.
Which tool has better spam protection?
HeyDM's DM Safety Queue is a proprietary feature built specifically to pace DM sends and avoid tripping Meta's API abuse detection. WhoseDM doesn't list an equivalent safeguard.
Does either tool support multiple Instagram accounts?
Neither has self-serve multi-account support today. WhoseDM lists 'Multiple Instagram accounts' as Coming Soon; HeyDM only offers custom/agency plans through a sales conversation, with no published pricing.
Is there a cheap India-priced tool with IG Live automation and a real free plan?
winksend has a permanent free plan (1,000 automations/month, no card required) and supports IG Live keyword automation alongside comment, story reply, and DM keyword triggers on its ₹499/month Creator plan — a feature neither HeyDM nor WhoseDM currently offers.
₹499/mo. Real free plan. Live automation included.
Not HeyDM. Not WhoseDM. Try winksend free first.
All four Instagram triggers, including Live keyword. 1,000 automations/month free. No credit card required.
Free plan · 7-day trial on paid plans · Cancel anytime