SendPulse's Instagram triggers are more complete than you might expect.
Comment, story mention, and live comment triggers are all confirmed and free up to 500 subscribers. The real question isn't trigger coverage — it's whether you want a large multi-channel marketing platform, or a tool built around Instagram alone.
Free plan: 100 automations/mo · Creator: ₹499/mo ($9) · Professional: ₹1,299/mo ($19)
Trigger coverage, checked directly
Closer than it looks at first glance.
SendPulse's own documentation confirms comment, story mention, and live comment as flow triggers — the one real gap is DM-inbox keyword replies.
| Trigger | SendPulse | winksend |
|---|---|---|
| Comment → DM | ✓ | ✓ |
| Story mention → DM | ✓ | ✓ |
| Live comment → DM | ✓ | ✓ |
| DM-inbox keyword auto-reply | ✗ | ✓ |
Verified from sendpulse.com's Instagram trigger documentation · August 2026.
What SendPulse genuinely adds beyond Instagram
Email marketing, a CRM, an online course builder, bulk SMS, live chat, and chatbots across Facebook, WhatsApp, Telegram, Viber, and TikTok — all in one subscription. If you need a real multi-channel marketing platform and Instagram is just one piece, SendPulse's breadth is a legitimate reason to choose it over a single-purpose tool.
Pricing
Both have real free plans.
| Plan | Price | Key limit |
|---|---|---|
| SendPulse Free | $0 | 500 subscribers, 10,000 messages/month, 3 chatbots, all channels including Instagram. |
| SendPulse Pro | $8–$38.70/mo | Tiered by subscriber count (120K to 1M+). Unlimited chatbots and messages. |
| winksend Free | ₹0 | 1 account, 100 automations/month, all four Instagram triggers. |
| winksend Creator | ₹499/mo ($9) | Unlimited Instagram + Facebook automations, 4,000 AI credits/month. |
| winksend Professional | ₹1,299/mo ($19) | Adds email/phone capture, richer content blocks, 2,500 included contacts. |
SendPulse pricing verified from sendpulse.com/en/pricing/messengers · August 2026.
FAQ
Questions creators ask when comparing SendPulse.
Does SendPulse support IG Live comment automation?
Yes — SendPulse's own documentation confirms a live-video-comment flow trigger, alongside post comment and story mention triggers. All three Instagram triggers are available on its free plan. This corrects an older claim that IG Live wasn't supported.
What's the actual gap between SendPulse and winksend?
Not trigger coverage — SendPulse matches winksend on comment, story, and live triggers. The real gap is DM-inbox keyword auto-reply: winksend has this as a dedicated feature (someone DMs a keyword, gets an automatic reply); SendPulse doesn't document an equivalent, dedicated DM-keyword trigger. The bigger practical difference is that SendPulse is a large multi-channel platform (email, CRM, course builder, five messaging channels) built around subscriber counts, while winksend is built around one job on one platform.
Is winksend cheaper than SendPulse?
For a single Instagram account, roughly comparable. SendPulse's chatbot Pro plan starts around $8-9.60/month for large subscriber tiers; winksend's Creator plan is ₹499/month (about $9). The real cost difference shows up if you're paying SendPulse for the whole platform (email, CRM, course tools) and only using the Instagram piece — then you're paying for a lot you don't need.
Does SendPulse have a free plan for Instagram automation?
Yes — up to 500 subscribers, 10,000 messages/month across all bots, 3 chatbots, all channels including Instagram, no credit card. winksend's free plan is 100 automations/month on a single account, also no card. Both are genuinely usable for testing.
Just Instagram, done simply
All four triggers, in one focused tool.
Free plan, no card. Creator at ₹499/month when you're ready to scale.
Free plan · 7-day trial on paid plans · Cancel anytime